Philadelphia, PA. – September 19, 2017 – Black Cager Sports Media today announced it has been retained by FiDonce Player Development to serve as its public relations agency of record. FiDonce, based in Philadelphia, PA is a Black-owned and operated basketball training facility. FiDonce’s 40,000-square-foot complex is home to 2 regulation hardwood courts and a modern turf fitness and conditioning area. Basketball programming includes a variety of basketball tournaments, leagues, camps, clinics, instruction and open play. Several professional and elite collegiate players train at FiDonce which fosters a vibrant, highly competitive basketball atmosphere that exudes energy and encourages great play.

Black Cager Sports Media will be working with FiDonce to lead media relations strategies for the organization.   Public relations efforts will also include executive positioning for Fidonce’s co-founders Bryant Watson and Eric Evans. Black Cager will focus on generating brand awareness and disseminating the company’s non-traditional and unique story. FiDonce is an ideal basketball home for everyone from novices to NBA veterans.

Dion Waiters (Miami Heat), Eric Evans (FiDonce Co-Founder) and Miami Heat staffers

“I have known Eric and Bryant for years so it is exciting for us to be working with FiDonce as they continue to grow and diversify their client base,” said Delgreco K. Wilson, Founder and Executive Director of Black Cager Sports Media.  “FiDonce has a lot of interesting projects in the works, and we think our experience working with various youth, grassroots and scholastic basketball organizations clients will be an asset.  We look forward to telling the stories behind their many projects to the media and generating attention for their tremendous work.”

Fidonce’s core services include: 1) Individual Training, 2) Strength, Agility and Conditioning Training, 3) Group Training and, 4) Basketball/Volleyball Court Rental. FiDonce hosts AAU tournaments, Youth Leagues, Special Events, Basketball theme parties and meetings. Notable clients, include Dion Waiters (Miami Heat), Charles Brown (St. Joseph’s University) and many other elite Philadelphia area players.

Black Cager Sports Media is a Black-owned and operated firm specializing in strategic communications, brand positioning, media relations, social media, advertising and graphic design for a growing roster of regional and national sports-related brands and organizations. A PR firm headquartered in Camden, New Jersey, Black Cager serves clients seeking strategic interaction with sports media outlets, parents and organizations.